BRAND DEVELOPMENT

CLIENT

Bounce Pickleball

Establishing Bounce as leader in the pickleball world.

THE BRIEF
Bounce Pickleball is building a indoor facility empire and their brand needed to stand next to big names like Joola and hold its own. The pickleball landscape is ripe with pickle puns but Bounce needed to stand out as a fixture in the community, not just resemble another rec league.

CHALLENGES
The pickleball world gets more crowded by the minute and Bounce needed a look that cut through the noise. Pickleball players come from all walks of life so the brand had to speak to the community as a whole.

SOLUTION
We developed a full brand guide and brand assets so that Bounce could hit the ground running; making sure they are poised to shape the landscape of pickleball wherever their roots take hold.

SERVICES

  • Logo Design
  • Brand Guidelines
  • Strategy and Research
  • Graphic Design

Brand Development

Bounce Pickleball’s mission to better the community, your performance, and pickleball education drove our design choices. Outlining this along with the brand story and voice gave us a rock solid foundation to play on.

Visual Identity

Bounce is moving pickleball forward so we leaned heavily on angles to help create the motion they needed. Dynamic movement makes all the right moves in the final brand we created.

”As I share the brand...its been an emotional experience. You brought my entire vision to life (and actually made it better). It’s helping with so many other aspects of this project.

Talen SingerOperating Partner