Project: Action Motorsports Retail Buildout
Klim
Action Motorsports Retail Buildout
Action Motorsports, a powersports dealer in Idaho Falls, devoted a section of their store to a Klim branded retail environment. Working with the Klim and Action Motorsports teams, we brought the project from concept to reality, transforming the space to create an elevated shopping experience. We designed a storefront facade, featuring a mountain range silhouette backlit by LEDs, as well as a mannequin vignette scene on either side to establish an emotional connection between customers and the Klim brand.
Furnished with custom floor displays and wall fixtures, the layout was strategically merchandised to allow for easy navigation. Product highlighters were added to draw attention to the features and benefits of Klim’s technical riding gear. Large wall graphics featuring Klim’s vivid product photography helped complete the immersive feel of the environment. Our team was on site to manage the installation, and stuck around to assist with the grand opening weekend.